Brian Calley President and Chief Executive Officer at Small Business Association of Michigan | Official website
Brian Calley President and Chief Executive Officer at Small Business Association of Michigan | Official website
Kate Cervini, founder of 100mL and an Elite member of the Small Business Association of Michigan, recently spoke about her company’s approach to travel-sized personal care products. Cervini explained that her business was inspired by her own travel experiences and the challenges she faced finding suitable travel essentials.
Cervini said, “The majority of our products are clean and sustainable and many of them are actually from female-founded companies, which is very important to me.” She added, “What I did was I made a long list of products that are quite popular within the beauty and skincare markets but then I also had products that are actually quite essential for travelers.”
The interview with Cervini was featured on the Small Business Association of Michigan’s weekly podcast. The program offers advice from experts on how to be more effective as a small business owner. Listeners can subscribe to new episodes through iTunes or access previous episodes in SBAM’s Media Hub.