Great Lakes Wire

On the latest episode of the SBAM Weekly Podcast, Michael Rogers interviews Lorri Rishar, CEO of Edge Partnerships. The company was recently recognized as a woman-owned Small Business of the Year by Michigan Celebrate Small Business. Edge Partnerships is a marketing, PR, advertising, design, and event management firm based in downtown Lansing. Established nearly 18 years ago, they serve a wide range of clients from state government to trade associations and corporations.

Lorri Rishar notes that their first client continues to work with them today. She believes this reflects the strong relationships they build with clients, stating: “That’s very heartening for me to be able to acknowledge that client who remains with us and many others for many many years in this changing world.” She adds, “Change is the only thing we have, the only constant in our lives and to have a stable, thriving business – I feel very blessed.”

The podcast by the Small Business Association of Michigan offers insights on entrepreneurial success. It provides tips for small business owners every week through iTunes subscriptions.

Past episodes are available on SBAM’s Media Hub.